Remember the Two Wolves story? A person has two of them inside: One is good and the other is full of anger.
Well, here is another visual I get about myself. On one side, there is a buttoned up, careful, sophisticated beast. On the other side is a gluttonous, binge-eating, binge-drinking, addict. I need to keep the other side buttoned down.
Triggers
Sometimes, that gluttonous beast comes out. And then that beast can go deeper and deeper into the depths of hell. The market impact of a binge The depths of hell are boring
Usually, I sip water. Or coffee. Or even beer. But if I for some reason end up chugging beer, it opens up the valve and the beast is loose. I can then wharf down 10 beers in no time.
Same with food. Sometimes I am just not hungry. I eat hard to eat stuff like yoghurt, chicken, etc. But if I see a piece of bread, the beast comes out, and I can eat a whole loaf in a minute.
This happens with so many other things for me too.
The positive reinforcement loop. That cycle starts to snowball. And it can become pretty crazy.
[0] The Two Wolves story

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